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Welcome!

Welcome to the course website for Social Media and Web Analytics at TiSEM in 2022.

This course introduces students to recent developments in the online marketing landscape - with an emphasis on social media and user generated content (UGC).

Course content is archived from the 2022 edition.

Important Information

Course Syllabus

Course Objectives

Announcements

Pre-Course Survey

Please fill out the pre-course survey before the first Lab Section (Thursday of Week 1).

Survey

Slack Chat

Discussion with the instructors and with your peers will take place on the Slack messaging platform.

  • Sign up to our Slack chat by creating an account with your @tilburguniversity.edu email address
  • Log in once you have created an account.

Contact us via email if you cannot sign up or log in.